Unlocking the full potential of your digital transformation

Blog article | By Anthony Wolny, February 22, 2019

Unlocking the full potential of your digital transformation

Digital transformation has been a priority for many organizations over the last decade.

But, the vast majority of digital transformation projects have failed to achieve their expected value.

Organizations have been focusing purely on the change in software, yet digital transformation is not just about technology, it also involves changes in culture, behavior, process, skills, and strategy.

However, recently we’ve seen a shift in the industry.

Organizations are starting to wake up to the reality that the key to success is digital adoption.

The last 10 years

Throughout our years of experience in the digital transformation space, we found that there were 6 fundamental pillars to enabling successful digital adoption.

  • Culture
  • Behavior
  • Process
  • Skills
  • Strategy
  • Software

When we initially started pushing our 6 Pillars of Digital Adoption methodology, we became known as the heretics of the digital space.

Organizations did not understand why they had to support all these other aspects.

The general consensus was that the software is so intuitive that people should “just get it.”

But, we know that wasn’t the case, projects were failing to meet expectations.

In 2018 alone, businesses invested $1.3 trillion into digital transformation and out of that investment $900 billion was lost.

The answer has been here the whole time

It seems that 2019 is finally the year where digital adoption becomes a top priority for organizations.

The market has matured and is ready to pursue digital adoption.

To succeed and quickly ramp up digital capabilities a positive digital experience must be in place.

Businesses are now developing new skills and promoting a different culture in order to enable a digital future.

Don’t just take our word for it


IDC recently released a whitepaper identifying the top digital considerations.

After surveying 1000 companies in America, Asia, and Europe, IDC found that technology was the least important barrier to success.

IDC also found that the changes in culture, behavior, strategy, and process were the fundamental barriers to success.

Matt Burns, Founder of the Global HR Collective

Matt Burns, Founder of the Global HR Collective recently joined us on our AppLearn podcast to discuss enabling global enterprise-wide change. He stated, “Technology is the easy part, it’s the people part that becomes challenging.”

McKinsey & Company

In a recent study, McKinsey & Company found that employee resistance was causing the most issues for digital transformation projects.

“70% of change initiatives fail to achieve their goals, largely due to employee resistance.”


With the market maturing at such a rapid rate, now is the time to act; request a demo from one of our digital adoption specialists to discuss how you can take your project to the next level.

Request a demo


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